After visiting the market and evaluating the situation, I found that some major companies have already embarked on LED home lighting R&D and market development. Most of them are optimistic in the market prospect of LED home lighting application. “Now everyone have the opportunity to enter the field, but perhaps only after 5 years, there will be no chance at all.” This is the universal mindset from the LED lighting companies at present.

Depressive domestic market

LED Lighting land-rushed on home lighting area in the year of 2008, but because of high prices and market acceptance, there are few enterprises that are specializing in the field and few options for customers. Most enterprises just demonstrated them in large-scale exhibition instead of mass production and target-oriented marketing. Based on the advantages of LED Lights, domestic enterprises has been increasing in their research and development efforts.”Right now, home lighting companies usually invest in LED R&D for future technical reserve.” Said Liu Yun, a General Manager of Tiansili Lighting Co., Ltd. So at present the vast majority of companies will not push it as the mainstream product.

Liu also noted that LED home lighting shares only a proportion of less than 5%. “So from this point, LED home lighting is still considered as high-end, while from the market point, it belongs to the low-end. Currently, we are not devote major efforts to promote LED lighting in house or residential marketing, we do it for technique storage.”

Lee Hao-Yuan, a marketing manager also pointed out that LED home lighting products still need time to be more attractive and competitive.” At present, everyone knows how prospective LED home lights will be. So many traditional lighting enterprises are using the LED source, but will not regard it as the main light source for the incredible market future.

Guo Jie Wen-chuan, director of domestic sales from Guozhi LED Lighting have different views on LED home lighting in domestic market. He believes that: With the increase of consuming capacity, there are great potential demands in China, local consumers would be more and more acknowledged with the expansion of marketing and reduction of cost. WEN Guo-Jie forecasts, LED home lighting lighting is a trend in the next 5-10 years which may become the mainstream of home lighting products.

Increasing trend of foreign sales

Compared to the depression of domestic market, foreign market acceptance of LED home lighting is totally different. Dazhi Yi said that during the last 3 years, LED Light is gradually used in household lighting, but mostly as secondary source. At present, most of the LED home lighting products are exported to overseas market. Now there are a great deal of house and residential lamps and lanterns which are applying LED as main light source. And moreover, warm white LED are the favorite option of occidental customers. “I believe the next three years, there will be great change in the LED Lighting market. Customers from Europe and the United States would gradually accept it as the main household lighting source.”

Market cultivation, the hard and long way to go

Current LED home lighting is still in the early stage of growth, although there is great potential to develop, but it still needs a lengthy period of time and requires a relatively mature market environment.

“I think that LED home lighting promotion in China is tightly related to the national policies. Same as the experience of energy-saving lamps, with the wide promotion from government, consumers will generally accept for the seek of their own benefit. Although the initial price is not attractive, from a long-term point of view, it does save money, but consumers are generally consider their short-term interests.” Said Liu Yun, Tiansili Lighting.
“I think that LED home lighting development and national policies have a certain relationship can be developed fast and slow, and the Government also has a lot to like, like the government to push energy-saving lamps. Consumers will, generally, self-interest stand point, from the interests of visible thinking. LED home lighting as the main lighting in the market more difficult, it is difficult in the consumer price acceptance. From a long-term point of view, it does save money, but consumers are generally short-term interests to consider “, TNV days Lishi Lighting Business Unit General Manager Liu that the current LED home lighting market development at an early stage of cultivation.
The other important history from energy saving-lamps, although the current LED home lighting is expensive for consumers, but with well-developed LED technology, and with the competition of more and more companies entering this field, its price will fall sharply, just as the development of energy-saving lamps. energy-saving lamps first appeared in the market at the price of 10~20 dollars, and now the prices are much lower, the public would generally accept it. “

The Department of Energy is backing research and development aimed at getting light-emitting diodes into common use in homes and businesses at a price that saves money. Hurdles remain: Costs are still high, the quality of what’s on the market varies and not all the technical issues have been worked out. Energy experts are confident, however, that this new lighting is the future and that energy savings will be enormous.

Lighting consumes 22 percent of electricity in the United States. The DOE predicts that solid-state lighting — which uses semiconducting materials to convert electricity into light, and includes LEDs — has the potential to reduce energy use for lighting by one-third by 2030. That’s the equivalent of saving the output of 40 large (1,000-megawatt) power plants, the greenhouse gas emissions of 47 million cars and $30 billion.

LEDs already light universities from Miami to Anchorage, Alaska, streets in many cities and an increasing number of businesses that need lights on all the time.

“In your home, lighting may be 10 percent of your bill. But in an office building it’s probably 40 percent, and so if you reduce your lighting energy consumption by a large fraction, the savings will be huge,” said James Brodrick, who leads the DOE’s solid-state lighting program.

A fact sheet from Brodrick’s office says this about LEDs: “In the coming decade, they will become a key to affordable net-zero energy buildings, buildings that produce at least as much energy annually as they use from the grid.”

The technology is advancing quickly, and costs will continue to drop, Brodrick said. The DOE tests LEDs and sets performance and efficiency guidelines under its Energy Star program.

LEDs are directional lights, used in recessed lighting and under-counter lights, for example. They’re not yet available as bulbs that cast light all around and fit in ordinary sockets.

“There’s an enormous and exciting potential, but we have a long way to go before we see anything besides directional lighting,” said Jeffrey P. Harris, the vice president for programs at the Alliance to Save Energy, a nonprofit group that promotes energy efficiency.

Even so, LEDs already are used to light offices, hotels, restaurants and other businesses.

The DOE predicts that LEDs will have better performance capability than fluorescent lighting in the next few years, and that they’ll continue to improve after that. They’re now comparable with fluorescent fixtures in efficiency, and the DOE says its Energy Star LEDs last two to five times longer.

Cost is the biggest reason that LEDs aren’t used more widely, Brodrick said.

A common PAR 38 floodlight at Home Depot, for example, costs about $35 online as an LED, about $3.70 apiece in a pack of 15 as a halogen floodlight and about $11 for a compact fluorescent.

Chuck Swoboda, the chairman and chief executive officer of Cree Inc. of Durham, N.C., a leading company in LED lighting, said that commercial use of LEDs would drive down costs, and that a lower initial cost plus the value of energy savings would make them attractive. “It’s not that different from the argument of why you should put insulation in a home,” he said.

LEDs have other advantages: They can be dimmed, don’t emit heat, don’t contain mercury — unlike compact fluorescents — and can produce warm-toned light.

Swoboda said that Cree was focusing on commercial sales now because that market was bigger than the residential market and commercial users got quicker paybacks from reduced energy and maintenance costs.

In April, Cree announced that it had a new LED PAR 38 bulb designed for stores and museums that uses 12 watts of power instead of 50 to 90 watts for a halogen bulb.

“What happens with LEDs is people think of them as things that go in your cell phone or things you put in the car dashboard, but they don’t think of it as truly a lighting product,” Swoboda said. “And so this was the latest innovation to kind of go out and show people you can pretty much do anything you can do in an incandescent bulb technology or in fluorescents with LEDs.”

Home Depot, the world’s biggest retailer of light bulbs, is starting to stock LED bulbs this summer and plans to have 10 kinds by September, said Jorge Fernandez, who’s in charge of light bulb purchases for the company.

“There’s definitely a lot of interest, but the price is high, and a lot of people say they’re waiting to see when the price drops,” he said.

Felicia Spagnoli, a spokeswoman for Philips Lighting Electronics North America, said commercial users could make up for the higher costs of LEDs in as little as a year or two.

“We can address environmental concerns at the same time we improve the quality and use of light,” she said. “Many people when they think of doing good for the environment think it means going without or having lesser quality, but that’s absolutely not the case with LEDs.”

Philips is working on many kinds of LEDs, including one to replace a 40-watt incandescent bulb that’s scheduled to be available next year, she said.

Derrick Hall of RE/Construct Inc. in Asheville, N.C., said that residential customers weren’t asking for LEDs because of the high upfront cost. Still, he’s hearing of some nonresidential customers who are looking into LEDs for the energy savings.

LEDs are much better than other lighting options, Hall said. The quality of the light is “far superior,” they offer big energy savings and there’s no cost to society for dealing with mercury, he said. Mercury, a neurotoxin, is found in small amounts in compact fluorescent bulbs.

Swoboda said that some of the biggest commercial users for LEDs now were fast-food restaurants, because LEDs’ light makes food look appealing.

A McDonald’s that opened in July in Cary, N.C., is lit almost entirely with daylight and LED lights. Ric Richards, the franchise owner, said the restaurant used 78 percent less electricity than a traditional one.

And the quality of the light?

“Awesome,” he said. “The restaurant has great ambience.”

Richards estimated that the upfront costs of the lighting would be paid back in two to four years with lower electricity bills.

In Washington, the Pentagon is installing LED lights in a large renovation.

Mark Buffler, an official in charge of technology in the Office of the Secretary of Defense, said in a report that switching from conventional fluorescents to LEDs would conserve large amounts of energy — 240,000 kilowatt hours annually — and save money on maintenance and mercury disposal. Buffler also wrote that the project was meant to demonstrate the energy savings potential of LEDs for the rest of the federal government.

Analysts said the Shanghai Composite Index is set to test the key 3500 level soon, but warned profit taking could set in any time.

The benchmark index, which tracks both A and B shares, ended up 8.85 points, or 0.3%, at 3471.44, its highest closing level since May 23, 2008, when it ended at 3473.09.

The Shenzhen Composite Index rose 8.73 points, or 0.8%, to 1149.27.

“After last Wednesday’s sharp loss, investors are more cautious as the market isn’t rising blindly any more,” said Lin Bin, an analyst at Guolian Securities.

The Shanghai index lost 5.0% Wednesday, its biggest single-day percentage decline in more than eight months, on concerns China’s central bank was poised to clamp down on lending following a first-half surge in credit.

Oil companies were among the biggest gainers Tuesday as crude futures settled at a six-week high in New York on Monday.

China Petroleum & Chemical rose 2.6% to CNY15.42, while Heilongjiang Heihua increased 3.7% to CNY7.62.

Light, sweet crude for September delivery settled $2.13, or 3.1%, higher at $71.58 a barrel on the New York Mercantile Exchange. Brent crude on the ICE futures exchange settled $1.85, or 2.6%, higher at $73.55 a barrel.

Property developers rose after China Vanke said Monday its first-half net profit increased 22% to CNY2.52 billion from a year earlier on strong sales, beating market expectations.

China Vanke, the country’s biggest property developer by market share, ended 0.5% higher at CNY13.31, while Poly Real Estate Group gained 1.4% to CNY27.16.

Declines in banks capped gains in the broad market after a person familiar with the situation told Dow Jones Newswires Monday the banking regulator may stop allowing banks to count subordinated debt held by other lenders as part of their capital base.

PARAMETERS FOR INDOOR SMD 3-IN-1 FULL COLOR MODULE

Specifications for SMD 3-in-1 P4 Module

Specifications for SMD 3-in-1 P5 Module

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Specifications for SMD 3-in-1 P7.62 Module

Specifications for SMD 3-in-1 P8 Module

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