The effectiveness of advertising on electronic displays is supported by the following advantages:
> Unlike standard outdoor advertising, advertising on LED screens is very dynamic: constantly changing commercials are not boring;
> There is a possibility to correct and change instantly information during an advertising campaign;
> The cost of advertising on screens is comparable to the cost of traditional outdoor advertising and some times lower than TV and radio commercials;
> Unlike TV and radio advertising, commercials on LED screens are not perceived as a burden and do not cause irritation;
> Sales of advertising time on LED screens is a stable source of income for advertising agencies
> The possession of your own display is a doubtless plus for the image and business of any company (more often these are big companies, banks, publishing houses, casinos, hotels, entertainment complexes, interested in the promotion of their goods, attracting of new customers to their offices, etc.).